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Hispanic TV Household Increase
Hispanic Latinos and Asians remain the fastest-growing national segments of the population, with television households for each increasing by 3.6 percent over last year, according to Nielsen Media Research.
Nielsen's National Universe Estimates (the estimate of television viewers within the population) also show that the number of Black or African American television households grew faster than the national U.S. average, 1.3 versus 1.1 percent, respectively.
Although Nielsen has previously released information on total Asian households, this is the first time that it has released information on national Asian demographics.
Ahorre August 23, 2006 11:29 AM