September 20, 2010
Best Places to Work for Media Marketing Company
AdAge - The recession of the past few years has forced great challenges upon the employed and unemployed alike in the media, marketing and advertising industry, as the jobless hunt relentlessly for new opportunities and many of the employed, fearing pink slips, find themselves locked into jobs that offer little or no career growth, flexibility or psychic income.
But despite or even in light of economic challenges, there are companies that are thriving in their commitments to their employees and to their work. They are workplaces that cultivate camaraderie, reward creativity and spur innovation. They're winning accounts, customers and talent eager to contribute to organizations they believe in.
And those are the Best Places to Work in Marketing & Media. This list, Advertising Age's first, is a celebration of the 30 employers in the marketing, media and advertising industry that have created environments in which people love to work and contribute their best ideas. Identifying and recognizing these employers is a joint effort of Advertising Age and Best Companies Group, a firm that conducts "best places to work" programs across the country.
The Best Places to Work in Marketing & Media program was open to all publicly or privately held advertising agencies, media organizations and companies with marketing operations of more than 25 employees. Each applicant must have had at least 25 employees working in the United States to be eligible.
BCG managed the registration process, conducted a two-part survey process, evaluated data and ultimately chose the companies that were good enough to make the list. The deadline to sign up for the program was April 30.
Part one of the assessment (three-quarters of each company's score) involved a confidential 76-question survey that was used to evaluate the employees' workplace experience and company culture. Part two of the assessment (one-quarter of each company's score) consisted of a questionnaire used to collect information about each company's benefits, policies, practices and other general information. The combined sets of data enabled BCG reviewers to conduct an in-depth analysis of each company's strengths and offerings.
Program participation was free; each organization had the opportunity to purchase a report summarizing the employee data collected through the employee survey process. In addition to the employee-opinion data, the report also included transcribed employee-written comments, as well as the marketing and media industry benchmarking data from the participating and winning companies.
The 30 companies presented here, listed alphabetically -- and we profiled 10 of them -- are indeed innovators, arguably benchmarks against which other employers can measure themselves. These companies simultaneously nurture employees, clients and their communities with things like diversity programs, family-friendly benefits, education reimbursement and workspaces designed to stimulate creativity. There will be names in this list that you are familiar with, and names you've never heard of. They're based in New York, San Francisco and everywhere in between. Some are large, with multiple locations, and others are small, single-office shops. But they all have one thing in common: They're committed to being the top employers in this industry. Thank you, participants, and congratulations to our 30 best places to work.
The list
APPSSAVVY New York
BGT PARTNERS Miami
BIG SPACESHIP Brooklyn, N.Y.
BUTLER/TILL MEDIA SERVICES Rochester, N.Y.
CARMICHAEL LYNCH Minneapolis
CPX INTERACTIVE New York
DROGA5 New York
DUFFEY PETROSKY Farmington Hills, Mich.
EDELMAN New York
EMPOWER MEDIAMARKETING Cincinnati
EPIC MEDIA GROUP New York
FIREHOUSE Dallas
GARRAND Portland, Maine
GO DADDY Scottsdale, Ariz.
GREENRUBINO Seattle
GUERRA DEBERRY COODY San Antonio, Texas
HIEBING Madison, Wis.
LATCHA & ASSOCIATES Farmington Hills, Mich.
MCKINNEY Durham, N.C.
MOSAIC SALES SOLUTIONS Irving, Texas
PARTNERS & NAPIER Rochester, N.Y.
PULSE 360 New York
R&R PARTNERS Las Vegas
RANGE ONLINE MEDIA Fort Worth, Texas
RED DOOR INTERACTIVE San Diego
SICOLAMARTIN Austin, Texas
THE CONCEPT FARM New York
THE RICHARDS GROUP Dallas
UNDERTONE NETWORKS New York
VIBRANT MEDIA San Francisco
Posted by Ahorre at 08:51 AM
May 11, 2010
Blogueras Latinas Marketing Social Media Networks
Social Media - Blogueras Latinas avid users Of Social Networks - Sophia Mind, the research and market intelligence division of Latin America's leading female-focused communications group Bolsa de Mulher, announced the findings of a new study that examines the unique ways in which Latina women use the Internet and social networks. The study, titled The Use of Social Networks by Latin Women, found that while Latinas are avid users of social networks, most feel they are missing a cohesive Latina community and that content has not been created specifically for their unique interests.
The findings are based on interviews with nearly 3,300 Latina women in the United States, Brazil, Argentina and Mexico, between the ages of 18-60 years old, and reveals:
- In all countries, more than 85% of the women surveyed visit social networks on a regular basis (85% in the US, 96% in Mexico).
- Only 21% of U.S. Hispanic women find social networks meet their needs as Latina women.
- 38% of U.S. women surveyed stated that social networks today lack both a sense of Latina community and content created especially for their unique interests (38%).
“The Hispanic American population using the Internet today is booming, representing 12.3% of the United States' total Internet users, with analysts predicting the figure to grow to 14% - or 29 million Internet users - by 2013. As a result of this upward trajectory, Latina women in the United States are one of the fastest-growing online demographics,” said Andiara Petterle, CEO of Bolsa de Mulher, the parent company of Sophia Mind. “And yet, our research found that many social networking providers aren't delivering the type of content, information and online social connections that US Latina women desire.”
While some of the ways in which Latina women use social networks varies depending on their country of residence, most women share similar behaviors. In fact, 95% of women surveyed across the four countries said an important use of social networking is to stay in touch with friends and family. The second-most prevalent use of social networking for women in Brazil, Argentina and Mexico is reading about topics of interest, while for U.S. Hispanic women sharing photos and videos are more important. Doing research on products and services was also revealed to be very important for Latina women, especially those surveyed in Brazil.
“Latina women are increasingly using social networks to share opinions about products and services in the areas of fashion, beauty, parenting, their households and their careers,” added Petterle. “If brands don't find a way to join these conversations, they are missing out on connecting with Latina women in an authentic and relevant way.”
The study also looked at which social networks Latinas accessed the most frequently. Facebook is the most accessed social network in the United States, Argentina and Mexico, while Orkut, Sonico and Twitter are favored in Brazil. Abogadas
Posted by Ahorre at 11:50 AM
April 21, 2010
Hispanic Social Media Latino Bloggers Spanish English
Latino Forum - Hispanic Social Media Best Practices and Latino Bloggers headline 12 sessions of the Hispanic PR & Social Marketing Conference, May 10-12
Hispanic social media marketing best practices and top Latino bloggers will play prominent roles at the 2010 Hispanic PR & Social Marketing Conference (www.hispanicprconference.com May 10-12 in Dallas, with more than 12 of the conference's 24 sessions devoted to social media.
"Every company, government agency and Hispanic brand is asking how they can effectively harness Hispanic social media for their organizations," said conference organizer Manny Ruiz, publisher of the Hispanic PR Blog. "Our conference answers these questions with an exclamation mark of practical case studies and top quality speakers."
Co-presented by the Hispanic Public Relations Association (HPRA) www.hpra-usa.org and the Hispanic PR Blog www.hispanicprblog.com in partnership with the Public Relations Society of America (PRSA) (www.prsa.org the conference features more than 24 professional development opportunities, keynote presentations and panels focused on best practices in Hispanic public relations and social media.
Major brand marketers and top speakers from the world of Hispanic social media will present a wide array of case studies and panels never before organized. The agenda features:
-- A keynote address by Rudy Rodriguez, Director of Multicultural Marketing for General Mills titled "Building Digital Expertise to Win with Hispanics." Rodriguez will showcase how a major CPG is using aggressive digital media strategies to target Hispanic audiences.
-- "Are Hispanics More Social?", a presentation by Latino social media leader Lee Van, president of Captura Group that will take an in-depth look at how engaged Hispanics really are with social media.
-- "Meet the Blogueras: A Roundtable with some of the Nation's leading Latina Bloggers." Some of the nation's top Latina bloggers ("blogueras") join us for a candid roundtable packed with a fun and stimulating discussion that includes Marisa Trevino, Publisher of LatinaLista.com, Cindy Casares, Managing Editor of GuanaBee.com, Rory Lassanke, Blogger-in-Chief of MamaContemporanea.com, and Rosa Alonso, publisher of My Latino Voice. Roxana Lissa, president of RL Public Relations is moderating this session.
-- "RX for Spanish-language Web sites: A Case Study on How UnitedHealthcare is leveraging its new Spanish-language Web site as a powerful social media tool." This session is being presented by Russell Bennett, Vice President of Latino Health Solutions at UnitedHealthcare and Jose Villa, President of Sensis.
-- "Meet the Blogueros: A Roundtable with some of the Top 'Guys' in Hispanic Social Media." Some of nation's top guy bloggers ("blogueros") and social media experts join us for a candid roundtable that features Tomas Custer, Publisher, HispanicTips.com, Ariel Coro, Publisher of TuTecnologia.com and Manny Ruiz, publisher of the Hispanic PR Blog.
-- "Success stories: Hispanic social marketing pioneers share the secrets of their prized case studies." Presenters include Jose Pinero, Director of Diversity & Multicultural Marketing for Microsoft, Andrew Herrera, CEO of Remezcla and Patricia Beatty-Gonzalez, Director of Cause Communications for the American Heart Association.
-- "Practical Case Study Insights on the Do's and Don't of Hispanic Social Media Measurement". Panelists include Carlos Santiago, President and Chief Strategist for Santiago ROI, Stephanie Noble, founder of Paden Noble Consulting and Suzanne Cordero, Hispanic Western Regional Manager for Edelman Digital.
-- "Zune Case Study." This case study will be presented by Jose Pinero, Director of Communications for the TV, Video and Music division of Microsoft Corporation and Javier Farfan, Senior Marketing Group Manager for Microsoft Corporation's TV, Video and Music Group. Romina Biongiovani, Vice President of Edelman Multicultural, is moderating this session.
-- "The Gold Standard of Measuring ROI for Your Hispanic PR and Social Media Marketing Campaigns." This panel features Carlos Santiago, President of Santiago ROI, Jorge Diaz de Villegas, SVP and Co-Chair of FH Hispania and David Henry, President of TeleNoticias and President of the New York chapter of the Hispanic Public Relations Association.
-- "PR vs. Advertising: A Frank Discussion About Which Discipline is Best Suited to Lead Hispanic Social Marketing Initiatives and Why." This session will feature major Hispanic marketer Walmart along with agency leaders from Hispanic PR, advertising and digital firms. Deborah Charnes, Vice President and Managing Director of Bromley Communications is moderating this session.
-- "A Review of Key Issues and Trends Every Marketer Needs to Know about Hispanic Social Media." Panelists include Paul Rand, President of the Word of Mouth Marketing Association (WOMMA) and the Zocalo Group, Andrew Herrera, Founder of Remezcla.com, Charlie Echeverry, Senior VP of Sales, Univision Interactive and Tomas Custer, Publisher, HispanicTips.com. Stephen Chavez, Vice President of Ketchum, is moderating the session.
-- "Your Ultimate Guide to Scoring Great Coverage with traditional, broadcast and online Hispanic Media." Session presenters are Manny Ruiz, co-publisher of the Hispanic PR Blog and former president of Hispanic PR Wire; Olga Romero, Spanish-language Public Relations Specialist and Spokesperson for Southwest Airlines; and Mike Valdes-Fauli, Managing Director of the Jeffrey Group.
The most updated version of the conference schedule can be viewed at www.hispanicprconference.com
Social media sponsors include the Zocalo Group (Conference Twitter sponsor) and Sensis (social media session sponsor). The conference is also being sponsored by: the Public Relations Society of America (PRSA); the National Society of Hispanic MBAs (NSHMBA); Sony Electronics (Technology Partner); Southwest Airlines; McDonalds; Fleishman; the Axis Agency; Ketchum; VPE Public Relations; the Jeffrey Group; the W.K. Kellogg Foundation; RL Public Relations; TeleNoticias; PR Newswire; the Zocalo Group; Comerica Bank; Cision; and the Dallas Conventions and Visitors Bureau. The conference's lead media partner is Latino Leaders Magazine. Other media partners include Black PR Wire, Latina Style Magazine and My Latino Voice.
For more information on the Hispanic PR & Social Marketing Conference, visit www.hispanicprconference.com or contact show director, Ray Bianchi, at info@hispanicprconference.com or 305-600-4878. You also may subscribe www.twitter.com to conference-related "Tweets"; the Twitter hash-tag for the conference is #HPRConf.
About the Hispanic Public Relations Association (HPRA)
HPRA (www.hpra-usa.org was founded in 1984 as a non-profit organization to establish a network of Hispanics employed in the public relations profession. HPRA has more than 250 members representing public relations, marketing and advertising professionals from agencies, government, non-profit and corporate companies. HPRA is dedicated to the advancement of Hispanic professionals and provides educational seminars and workshops throughout the year. The organization has awarded more than $220,000 in scholarships to Latino students pursuing a career in communications during the last 25 years. HPRA strives to be a resource for communications professionals and for those seeking insights into the Hispanic market.
About the Hispanic PR Blog
Founded by multicultural public relations veterans Manny Ruiz, former CEO of Hispanic PR Wire, and Angela Sustaita-Ruiz of Hispanic Media Trainers, LLC, the Hispanic PR Blog (www.hispanicprblog.com is the Hispanic market industry's top source for news and views focused on Hispanic public relations and social media marketing. The blog and its accompanying daily newsletter, Hispanicize, feature columns, stories, white papers, job postings, calendar events and more. Hispanic Media Trainers, LLC, is the parent company of the Hispanic Public Relations & Social Marketing Conference (www.hispanicprconference.com
Contact:
Hispanic Public Relations Association
John Echeveste
626-403-3200, ext. 212
email: john@vpepr.com
or
Lourdes Rodriguez
tel: 626-403-3200, ext. 211
Email: lourdes@vpepr.com
or
Hispanic PR Blog
Angela Sustaita-Ruiz
tel: 305.321.5002
info@hispanicprblog.com
SOURCE Hispanic Public Relations Association
Hispanic Social Media Best Practices and Latino Bloggers headline 12 sessions of the Hispanic PR & Social Marketing Conference, May 10-12
- Twelve of the conference's 24 sessions focus on Hispanic social media marketing best practices
- Insights from Hispanic blogs, Twitter and Facebook will be showcased
- Sony Electronics becomes official Technology Partner of the conference
Posted by Ahorre at 07:33 AM
December 19, 2009
Univision Nuestra Navidad at the White House
Univision’s ‘Target Presenta Nuestra Navidad’ at the White House. - The Univision Network, presenting partner Target and Emilio Estefan Enterprises present the annual holiday music special “Target Presenta Nuestra Navidad” (Target presents Our Christmas). This year’s special will include a guided tour inside the White House with President Barack Obama and mega star Gloria Estefan. The President will also deliver a special holiday message to the Hispanic community. Hosted by Lili Estefan, co-host of “El Gordo y La Flaca” (The Scoop and the Skinny), “Target Presenta Nuestra Navidad” will air Thursday, December 17, at 10:00 pm ET/PT (9:00 pm Central) on the Univision Network.
“Target Presenta Nuestra Navidad” will celebrate the traditions of the season and highlight the importance of volunteerism and service by focusing on four everyday heroes within the Hispanic community. From a troubled 20-year old in Los Angeles, CA, who turns his life around with the help of a professor and musician, to a 90-year old grandmother in the Bronx, NY, who is an advocate for the elderly community in her neighborhood, each heartfelt story describes a selfless act which highlights how everyone can make a difference and illustrates the impact of an act of service.
“This holiday season, we are excited to share this uplifting holiday special with our viewers and celebrate inspiring individuals who selflessly give back to our community,” said Alina Falcón, executive vice president and operating manager, Univision Network. “We are honored to once again work with Emilio Estefan and Target, to bring families across the country a touch of joy this holiday season.”
The special will also feature heart-warming performances by a variety of recording artists including Latin sensation Alejandro Fernandez; international super star Thalia; iconic Regional Mexican music band La Arrolladora Banda el Limon; pop singer Pee Wee and from American Idol’s season 7, David Archuleta. Taped in various cities throughout the U.S. and Mexico, the performances will include some of the artist’s chart-topping hit songs along with Christmas classics. Luis Fonsi and Eddie “Piolin” Sotelo will make a special appearance on the show.
“Volunteerism is the heart of the Target culture and this year’s show is especially near and dear to us,” said Laysha Ward, president, community relations, Target. “As part of this year’s special, Target is proud to continue our involvement with a local New York school that received a Target Volunteers School Library Makeover and bring the students a once-in-a-lifetime special performance.”
“After six years of producing ‘Target Presenta Nuestra Navidad’ for the Univision network, I truly believe this is our best show to date,” said Emilio Estefan. “As in years past, we showcase some of Latin music’s brightest stars singing their chart-topping hits and holiday classics, but what I think truly speaks of the magic of the season are the powerful and heart warming stories we share in this holiday special. Although we are going through very difficult times on so many levels, this show proves that the power of the human spirit and hope are still very much alive in our great country. My holiday wish is that after watching ‘Target Presenta Nuestra Navidad’ its viewers are compelled to make a difference in someone else’s life.”
Posted by Ahorre at 10:36 AM
December 17, 2009
Hispanic Public Relations Social Media Marketing Conference in Dallas
The Hispanic Public Relations Association (HPRA) and the Hispanic PR Blog are joining forces to make history by presenting the first ever Hispanic Public Relations & Social Media Marketing Conference in Dallas, TX, May 10-12, 2010.
"This conference will provide attendees with case studies, professional development, career and networking opportunities that are razor-focused on Hispanic PR and social marketing," said conference co-creator Manny Ruiz, the nation's leading blogger on Hispanic public relations and the founder of Hispanic PR Wire, a division of PR Newswire. "We believe this case studies-driven event will be the premier annual showcase for all that our Hispanic PR/social marketing industry has to offer."
"This conference comes at a critically important time for both HPRA and the Hispanic market," said John Echeveste, HPRA co-founder and senior adviser. "This year, HPRA celebrated its 25th anniversary and, in 2010, we will expand its national presence, while the upcoming U.S. Census and the continued growth of social media will underscore the importance of the national Hispanic market. As the leading organization for Hispanic public relations professionals, HPRA is pleased to co-present this conference to demonstrate the effective role that PR plays in Hispanic marketing and the creativity and innovation that our members are providing in leading the social media revolution," added Echeveste.
The conference will feature nearly two dozen sessions on a wide range of topics covering everything from how to generate coverage with the top Hispanic bloggers to best practices in Hispanic youth marketing to how to effectively manage corporate partnerships with Hispanic organizations. All of the professional development programs are being defined by a senior executive advisory board consisting of some of the most seasoned Hispanic PR pros in the corporate communications, agency, media and non-profit worlds.
The conference advisory board consists of: Cristina Alfaro (McDonald's); Jorge Diaz de Villegas (Fleishman); Aymee Zubizarreta (State Farm); Armando Azarloza (The Axis Agency); Alfredo Padilla (Comerica Bank), Ivette Zurita and Lourdes Rodriguez (Hispanic Public Relations Association); Stephen Chavez (Ketchum); Lorenzo Lopez (Walmart); John Echeveste (VPE Public Relations), Romina Bongiovanni (Edelman); Audrey Ponzio (Edelman); Rosa Alonso (My Latino Voice); Mario Flores (Sportivo/RL Public Relations) and Deborah Vallejo (Bromley).
In addition to quality professional development programs and networking opportunities, the conference will feature an exhibition area to connect Hispanic marketers with industry communications providers as well as key Hispanic organization exhibitors. Parallel to the main exhibition hall will be a first of its kind Hispanic Market Career Fair for companies, organizations and government agencies seeking talented Latinos in PR and advertising.
The full, detailed conference agenda/speakers will be released in early January but sponsorships and early bird registration are already available at the conference web site, www.HispanicPRConference.com or by contacting show director Ray Bianchi at 708-620-9738 or by emailing hispanicprblog@gmail.com. The conference will be held at the Sheraton Dallas.
To sign up for conference-related Twitter headlines subscribe at www.Twitter.com/HispanicPR.
About the Hispanic Public Relations Association (HPRA) - HPRA was founded in 1984 as a non-profit organization to establish a network of Hispanics employed in the public relations profession. HPRA has more than 250 members representing public relations, marketing and advertising professionals from agencies, government, non-profit and corporate companies. HPRA is dedicated to the advancement of Hispanic professionals and provides educational seminars and workshops throughout the year. The organization has awarded more than $220,000 in scholarships to Latino students pursuing a career in communications during the last 25 years. HPRA strives to be a resource for communications professionals and for those seeking insights into the Hispanic market. For more information please visit www.hpra-usa.org.
About the Hispanic PR Blog - Founded by Multicultural PR veterans Manny Ruiz of PR Newswire/Hispanic PR Wire and Angela Sustaita-Ruiz of Hispanic Media Trainers, LLC, the Hispanic PR Blog (HispanicPRBlog.com) the PR industry's premier source for news and views related to Hispanic and multicultural PR. The blog and its accompanying Twitter feed (Twitter.com/HispanicPR) regularly feature columns, stories, white papers, job postings, calendar events and more. The blog's RSS feed can be obtained at http://feeds.feedburner.com/HispanicPRBlog. The RSS feed to the Twitter feed is available at http://twitter.com/statuses/user_timeline/38222941.rss. The Hispanic PR Blog also features its own news icon for iPhones. To add it to your iPhone, simply bookmark the home page of the blog on your iPhone.
SOURCE Hispanic Public Relations Association
Posted by Ahorre at 01:30 PM
June 04, 2008
Multicultural Direct Marketing DM Days
Cesar Melgoza, Co-Founder & Managing Partner, of Latin Force Group will be presenting next Tuesday June 10th, at DM Days 2008 in New York City, NY. For more information about the event please visit http://www.the-dma.org/conferences/dmdays08/.
DM Days is your opportunity to gain mastery over this evolving discipline. During a week of highly focused direct marketing, you’ll get a 360° view of marketing from acquisition and retention and online and interactive media to strategic visioning and brand and direct integration. The conference will take place June 10th thru the 12th at the Jacob K. Javits Convention Center in New Your City.
If you will be in attendance we look forward to having you at the session. Below you can find a detailed description of Cesar’s presentation. If you should have any questions please do not hesitate to ask.
Date & Time: Tuesday, June 10th, 3:05 PM to 4:00 PM
Room: 1a23
Title: Multicultural Direct Marketing
Extract the burgeoning value of the Hispanics in your customer and prospect databases. Identify exactly how many Hispanics have purchased your products, services then segment according to language preference, acculturation, country of origin, socioeconomic strata, lifestyle, buying behavior and other parameters that will lead you to increased understanding and more precise action-oriented marketing programs.
Deliverables:
· Understand the cultural diversity of your customer base
· Segment customers into key categories
· Connect database intelligence with effective marketing programs implementation
Metro Area Hispanic Population Size and Growth
Posted by Ahorre at 12:10 PM
December 04, 2007
Marketing to US Hispanics and Latin America Conference
US Hispanic Internet Marketing - HISPANIC PR - Strategic Research Institute (SRI), an organization that creates, produces and manages conferences covering industry specific business-to-business topics, today announced its 14th Annual Marketing to U.S. Hispanics & Latin America Conference. This must-attend event will bring marketing professionals presentations that feature case studies sharing actionable strategies from industry leaders.
SRI is also proud to announce that January’s conference will for the first time feature Online and New Media day. As there is a growing number of Hispanics online, there is a greater demand to reach them through this medium. Day two of the conference, Tuesday, January 29th, is devoted to understanding Hispanics’ online user behavior and learning how to maximize this marketing opportunity. Major brands and industry experts will discuss specific examples to help companies utilize this valuable resource.
“I am honored to be a part of this long-running event that brings attendees the best in the industry to discuss the topics that matter most,” said Jose Cancela, Conference Keynote Speaker, Hispanic Market Expert and Author of The Power of Business en Español. “This conference is the best in the industry because case studies are an integral part of the program presentations, and will provide an in-depth look at how a company should discuss its brand, product and service, and how to reach your target sub-segment.”
In addition to Mr. Cancela, SRI is pleased to welcome Susan Solano, Senior Vice President of Consumer Marketing at Telemundo, as a conference keynote speaker.
In its 14th year, the Marketing to U.S. Hispanics & Latin America Conference features a program with 40 speakers including 11 noteworthy brand innovators like Pernod Ricard USA, MasterCard Worldwide, Toyota North America, SAP Latin America, AT&T and HSBC.
Please join SRI on January 27-29, 2008 at the Westin Colonnade in Coral Gables, Florida for this blockbuster event, which will again kick-off with the Opening Progressive Networking Dinner. Come and take advantage of this wonderful opportunity to reunite with colleagues and network with new ones.
For sponsorship information, please contact Hank Woji at 713.290.8836 or hwoji@srinstitute.com. To become a media partner, please contact Andrew Chin at 212.967.0095 x238 or achin@srinstitute.com.
Posted by Ahorre at 01:15 PM
March 27, 2007
Young US Born Latinos Internet Usage
The younger U.S.-born Latinos tend to really embrace the Web and all it has to offer. They consume and embrace online video and audio, mobile applications, and forms of social media.
Sites like "Que Pasa" and "Mi Gente" are popular and have shift in providing users with a modern approach. "Que Pasa" caters the latino market with bilingual content. Both are currently seeking "members.
One can observe the look and feel of MySpace / Facebook mesh with a Latin twist.
Video Ideas Como Comenzar Un Negocio Internet
Posted by Ahorre at 01:48 PM
July 14, 2006
Market Via Word of Mouth
OK - heard mention of viral marketing and how effective these "campaigns" can be. However, does this phenomenon happen purposely or on accident? Can you really determine which ad or site or movie or sound clip will explode with viral popularity?
Posted by Ahorre at 09:49 AM
May 01, 2005
Prestamos Hipotecas y Tarjetas de Credito
Prestamos Hipotecas y Tarjetas de Credito
Consejos para Comprar Casa
Refinanciar o Refinanciamiento
Prestamos Personales
Sobre Tarjetas de Credito
Tarjetas de Credito Aseguradas
Calculadora Prestamo Hipoteca
Home Loan challenges for Latinos
Latino Home Ownership Challenges
Glossario de Prestamos Hipotecarios
Tarjetas de Credito de Pequenos Negocios
NAHREP Presidenta Frances Martínez Myers
Hispanos Desconfian Sistemas Financieros
El Contrato Cuando vas a Comprar Una Casa
Prestamos Hipotecarios - Prestamo Hipotecario
Servicios Financieros para Empresas en Español
Seguros de Casa Seguro Propietarios de Viviendas
Why it's difficult for Latinos to become Home Owners
Prestamos Hipotecarios Puntos mas Tasas con su APR
Seguros de Casa Seguro Propietarios de Viviendas
Tarjeta de Credito Visa Tarjeta de Credito MasterCard
Una Hipoteca para Comprar Una Casa Prestamos Hipotecarios
Posted by Ahorre at 05:18 AM
April 26, 2005
Business Blogs Mean Real Business
Business Week's featured article is about blogs
Que es un Blog? - Blogging 101 - Business Blog Marketing
Posted by Ahorre at 08:29 PM