January 29, 2010
Hispanic Markets Los Angeles California
Los Angeles Hispanic Supermarkets Chains United States - This is a list of supermarket companies in the United States of America and the names of supermarkets which are owned or franchised by these companies. For supermarkets worldwide see List of supermarkets.
There's tumult playing out among Orange County's burgeoning Hispanic supermarkets. Anaheim-based Northgate Gonzalez Supermarkets, the county's largest Hispanic supermarket operator, just opened its 16th store, this one in Anaheim-just down the street from Mexico's Grupo Gigante SA de CVs first OC store.
Yet another twist: Northgate took over the store on Euclid Avenue near the Santa Ana (1-5) Freeway from Fullerton-based La Rioja Ranch Markets, which had been the county's second largest Hispanic supermarket chain.
Juan Vallejo, La Rioja's owner, said he's closing what's left of the chain in OC because of slow sales. He said he's looking to regroup with a new store in La Puente this fall.
Northgate's new 20,500-square-foot store is a couple blocks south of Gigante, which opened with fanfare last year. Northgate, with an estimated $325 million in sales, dominates the Hispanic grocery business here.
But Gigante, which has its U.S. base in Santa Ana, is a force to be reckoned with. In Mexico, the company counts yearly sales of some $3 billion and has strong name recognition with Hispanics in OC.
National chains
* Aldi
* Costco Wholesale
* Delhaize Group
o Bloom
o Bottom Dollar
o Food Lion
o Hannaford
o Harveys
o Kash n' Karry
o Sweetbay Supermarket
* Kroger
o Baker's Supermarkets
o City Market
o Dillon's
o Food 4 Less
o FoodsCo
o Fred Meyer
o Fry's Food
o Hilander
o Jay C
o King Soopers
o QFC
o Ralphs
o Smiths
o Scott's Food & Pharmacy
* Piggly Wiggly
* Safeway
o Carrs
o Dominick's
o Genuardi's
o Pavilions
o Randalls
o Tom Thumb
o Vons
* Sam's Club
* Sears Holdings Corporation
o Kmart Supercenters
* SuperValu
o Acme
o Albertsons
o bigg's
o Bristol Farms
o Cub Foods
o Farm Fresh
o Hornbacher's
o Jewel/Jewel-Osco
o Lazy Acres
o Lucky Stores
o Save-A-Lot
o Shaw's
o Shop 'n Save
o Shoppers Food & Pharmacy
o Star Market
o Sunflower Market
* SuperTarget
* Wal-Mart Supercenters
* Whole Foods Market
[edit] Regional and local chains
* The Great Atlantic and Pacific Tea Company (A&P)
o A&P Supermarkets Operates various A&P banners throughout New Jersey and New York, & Connecticut
o Food Basics USA (Philadelphia & New York Metropolitan areas)
o Pathmark (Metropolitan New York, New Jersey, Long Island and Philadelphia Metropolitan areas)
o Super Fresh (southern New Jersey, Philadelphia, Delaware & Baltimore)
o The Food Emporium (New York City and surrounding area)
o Waldbaum's (Long Island, NY, including the New York City boroughs of Brooklyn and Queens, and Staten Island, NY; plus a single store in Connecticut)
* Acme Fresh Market operating in the Akron, Ohio area
* Andronico's (California)
* Associated Supermarkets (New York City area)
* Balducci's (New York City, Washington, D.C., and their suburbs)
* Bashas' (Arizona)
* Big Y Foods (New England: Massachusetts and Connecticut)
* BI-LO (southeastern United States)
* BJ's Wholesale Club (eastern United States)
* Breaux Mart Supermarkets (New Orleans area)
* Brookshire's (Arkansas, Texas & Louisiana) - also runs Super1 Foods in East Texas; Shreveport, Louisiana; Monroe, Louisiana; and West Monroe, Louisiana
* Brookshire Brothers (Texas) - brother of aforementioned Brookshire's
* Broulims (Idaho)
* Brown & Cole (Washington)
o Cost Cutter (New Jersey)
o Food Depot - also in North Carolina, Georgia as part of SuperValu
o Food Pavilion
o Red Apple
o Save-On-Foods
* Bruno's Supermarkets (southeast)
* Buehler's (Ohio)
* Buehler's Buy-Low (Indiana, Illinois, Kentucky)
* Butera (Illinois)
* Busch's (southeast and Central Michigan)
* C-Town (northeastern United States)
* Cannata's Family Market (southern Louisiana)
* CobornsDelivers (Minneapolis/St. Paul, Minnesota/Wisconsin online grocery)
* Copps Food Center (Wisconsin)
* D&W Food Centers (Michigan)
* Dahl's Foods (Des Moines, Iowa, area)
* David's (rural north Texas)
* Dehoff's Key Markets (Bay Area, California)
* DeMoulas' Market Basket (New England: Massachusetts/New Hampshire)
* Dierbergs (Greater St. Louis, Missouri)
* Dorothy Lane Market (Greater Dayton region)
* Econofoods (Twin Cities, Western Wisconsin)
* El Super (Los Angeles and Phoenix)
* Fareway (Iowa)
* Felpausch (Michigan)
* Fiesta Mart (Houston, Dallas, Austin & Waco, Texas) Hispanic and International foods.
* Food City (Kentucky, Virginia, Tennessee)
* FoodFair (southeastern Ohio, Eastern Kentucky, and western West Virginia)
* Food Giant
* Foodland (including Sack&Save) (Hawaii)
* FoodLand Supermarkets (West Virginia, Kentucky, Virginia, Ohio, Maryland, Pennsylvania)
* Food Lion (Southeast & Mid-Atlantic)
* Foodtown (Northeast, mainly New Jersey) (a similarly named store, "Food Town", operates in the Houston, Texas area)
* Fresh and Easy (California,Arizona and Nevada)
* The Fresh Market (North Carolina based - southeast, Midwest, Pennsylvania)
* Gelson's Super Market (southern California)
* Gerland's Food Fair (Houston, Texas)
* Giant Eagle (Pennsylvania, Ohio, West Virginia, Maryland)
* Glen's (northern Michigan)
* Grand Union (Hudson Valley New York, rural Vermont, Massachusetts, Connecticut, Pennsylvania) - a.k.a. GU Family Markets
* Great Wall Supermarket (New York, New Jersey, Massachusetts, Virginia and Georgia)
* Gristedes (most in the Borough of Manhattan, New York City)
* Grocer's Pride (Houston, Mississippi)
* Haggen Food & Pharmacy (Washington, Oregon)
Posted by Ahorre at 07:38 AM
July 14, 2006
Selling to The US Hispanic Market
By Stacy Perman - Small businesses need insight and bilingual ads to attract a population that will make up 25% of the U.S. by 2050.
What is the biggest mistake companies both big and small make in regards to courting this community?
Being stereotypical. [For instance,] they will go with an ad agency that says, "Use some Latin music and a nice family and let's try to lure the consumer." Or there are ones that just don't make an effort. These are the two extremes. In between, there are categories like the ones who just take an ad and translate it [into Spanish] somewhere else and say this is a Hispanic ad. That's the most primitive approach.
What would you consider a successful approach?
One of the most successful marketers is Procter & Gamble (PG). They strongly believe in getting consumer insights in order to connect with the consumer. They are the ones that either launch a new product or position it in the Hispanic market by talking to many consumers and finding out how to make the product relevant to them. That perspective has to be a conscious part of your strategy, but it is not yet widespread.
Posted by Ahorre at 10:17 AM
February 14, 2006
The Sale of Univision
Univision, operator of the nation's fifth-largest television network, announced Wednesday that its board has decided to explore a sale of the company. It is the largest media company serving the nation's estimated 41 million Spanish speakers, dwarfing Hispanic Broadcasting and Telemundo.
Posted by Ahorre at 10:10 PM
September 24, 2005
Hispanic Auto Market - Auto After-Market
Hispanic Ad- Hispanics are growing in importance to the automobile market and the after-market, according to a study by The Media Audit.
“Hispanics make up 15.5 percent of all adults (age 18 plus) in the 87 metro markets The Media Audit surveys, but they make up 18.1 percent of all those who plan to buy a vehicle in the coming year,” says Bob Jordan, president of International Demographics, Inc., a 34-year-old market research firm which publishes The Media Audit. The 87 markets surveyed have a total adult population of 137.5 million. Of that number, 21.3 million are Hispanic adults.
New Vehicle Purchases
Of the 26.1 million adults in the 87 markets who plan to buy a vehicle during the coming year, 18.1 percent or 4.7 million are Hispanic. Of the 26.1 million, 11.4 million plan to buy a new vehicle; of that total 16.7 percent or 1.9 million are Hispanic.
In the after-market the Hispanic community also has a value that exceeds its numbers. While 30.9 percent of all adults shopped at an auto parts store in the 30 days prior to the survey, 32.7 percent of all Hispanic adults did the same.
While 29.5 percent of all adults surveyed have car loans, just 27.3 percent of all Hispanic adults have car loans. Hispanics tend to be more financially optimistic than the rest of the population, particularly Caucasian adults. Of the adult Hispanics 55.9 percent expect to be better off financially in six months. Only 41.1 percent of the Caucasian community shares that optimism. “The financial optimism of the Hispanic community no doubt contributes to their vehicle buying plans”, says Jordan.
Of the 13.7 million adults in the 87 metro markets surveyed who plan to buy a domestic vehicle, 19.5 percent or 2.7 million are Hispanic adults. Of the 8.6 million adults who plan on buying a foreign vehicle, 17.1 percent or 1.5 million are Hispanic adults. Among the 4.8 million adults who plan to spend $30,000 or more on their next vehicle, 17.4 percent or 830,000 are Hispanic adults.
Hispanic show a preference for Ford, Chevrolet, Dodge, Honda and Toyota.
Posted by Ahorre at 02:30 PM