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Baja Zune Musica en Univision |
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Univision Online and Zune, launched a exclusive music download service via Univision to be powered by Zune. The new service will be branded Baja Zune Musica en Univision.com.
Music has been at the forefront of Univision.com’s offerings, and this new partnership is part of a number of steps taken this year to enhance the music experience of users. This partnership brings two industry leaders and their recognized brands together to deliver innovative, relevant entertainment content and services across all genres and further enhance our current music options. By offering Zune’s music catalog and cutting-edge features, we are delivering a comprehensive online music subscription platform experience via the most-visited Spanish-language Web site in the U.S.
As a result of this relationship, Microsoft is the exclusive integrated online music download and subscription provider on Univision.com in the United States, including Puerto Rico. The comprehensive service offers Zune music charts, artist profiles and access to more than 4 million songs through the online music store called Zune Marketplace.
Univision.com users are 15 percent more likely than the average U.S. Internet user to state that music is an important part of their lives. Thus, the partnership with Univision Online solidifies the commitment of Zune to bring a high-quality, integrated digital entertainment experience to the U.S. Hispanic market. In the past few years, Zune has shown its strong support and enthusiasm for the U.S. Hispanic market by showcasing and integrating Latin artists on its digital storefront, Zune Marketplace, and by supporting Latin artists through integrated promotions.
Univision.com is the No. 1 most-visited Spanish-language Web site among U.S. Hispanics for the seventh year in a row. The Web site has delivered an average of more than 15 million monthly unique browsers and more than 34 million monthly visits, and has generated 11 million monthly video streams. |