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2006 Spanish World Cup Soccer Advertising |
 Futbol Mundial Magazine - Spanish-language media, paced by a surge in June ad spending associated with World Cup soccer, rose 20.5% to $2.40 billion, according to TNS Media Intelligence. Internet display advertising, riding five consecutive quarters of double-digit growth, rose 18.9% to $4.69 billion for the half-year. Total advertising expenditures in the first six months of 2006 increased 4.1% to $73 billion, as compared to the prior year period, according to the report. (TNS Media Intelligence)
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