Online Podcasting Tips

In order to create a podcast you don't need a staff, just a simple outline of topics to go to in case of the dreaded lull. Don’t script what you’re going to say, just jot down the elements of your points. That way you sound conversational and not forced.

The best way to publish a podcast is to keep it brief. Unless you are doing an interview or have specific programming structure, staying between five and ten minutes should be plenty of time to render an agenda. Need to talk more? Break it into parts. Podcasting, like the old show business rule, relies on “always leave them wanting more.”

Look to radio to express ways of being effective on air. Do you think you’d be more comfortable having a conversation? Then get a partner. Would music breaks help get the point across? Then create that sonic bridge. Program structure can range from news-type reports to sit down interviews. As long as the brevity rule is followed, then anything goes for creating the podcast.

What is "Podcast Marketing" - A 'podcast is a series of digital media files either audio or video that are released episodically and downloaded through web syndication. The mode of delivery differentiates podcasts from other ways of accessing media files over the Internet, such as simple download or streamed webcasts: special client software applications known as podcatchers (e.g., iTunes, Zune, Juice, and Winamp) are used to automatically identify and download new files in a series when they are released, by accessing a centrally-maintained web feed that lists all files associated with the series. New files are thus downloaded automatically and stored locally on the user's computer or other device for offline use, giving simpler access to episodic content.