Social Media in Real Estate
When people first begin to consider using social networking and social media sites, one of the early concerns is how much time it's going to take. Another early concern is not knowing which networking or media site to use or how to use it.
These two things are related because if you don't use the "right" social site then it will probably take you a lot longer to achieve your marketing goals. This column is about picking the "right" social site. To get there, however, let's start with a little bit about what social sites are and what they're all about.
Social objects - More than a few years back, the marketer Hugh MacLeod came up with a concept called the social object. At the time, social sites were just beginning to be noticed and used by marketers. The idea behind social objects is this: the social activity on a site (commenting, friending, liking, recommending, etc.) tends to be focused on a particular thing.
On LinkedIn, much of the social activity is focused on a user's career or work history. Users spend much of their time on the site either reviewing or updating their own work history or communicating with others about work histories.
Another example might be Flickr, a social photography site. People post and comment on photographs at Flickr, so photographs are the social object. Here's a list of social sites with their most prominent social object:
* Flickr: photographs. * LinkedIn: work history. * Foursquare: current location.
* Plancast: future location. * Twitter: pithy thoughts. * Your blog: blog posts.
* Facebook: personal history. * Vimeo/YouTube: video.
To use social sites effectively, you'll want to be comfortable sharing and commenting and communicating about or with the social objects of the social site. Which I suppose is just a fancy way of saying that if you don't like taking photos, then Flickr isn't the "right" social site for you.
Donaciones de Carros
Mujeres Cáncer de Mama
Telf: 1-866-DONACION
United Breast Cancer Foundation
Find the Children
Telf: 1-800-ENCUENTRA
Niños Secuestrados
Patriotic Hearts
Telf: 1-844-VEHICULO
Familias de Militares
American Council of the Blind
Telf: 1-888-CONSEJO
Ciegos Discapacidad Visual
Guía de Servicios
¿Usted Debe Dinero al IRS?
¿Iniciativa Personas Primero?
Tel: 1-833-IMPUESTOS
Mejorar Infome de Credito
Tel: 1-844-REPARAR
Abogada de Accidentes
Tel: 1-866-ABOGADA
SI NO GANAS, NO PAGAS
Lesiónes del Trabajo
1-833-LESIONES
Pagar Deuda de Impuesto
Debe mas de $10K al IRS
Tel: 1-833-IMPUESTOS
Donaciones de Carros
Fundacion Ciegos
telf: 1-888-266-7356
Donar Carro para Ciegos
Ahorre Dinero
- Inmigrantes Sin Papeles
- Mi Puntuación de Crédito
- Short Sale Transactions
- Renting a Foreclosed Home Leasing
- Como Preparar Curriculum Vitae
- Buying a Home in Mexico
- Que es FICO
- Tarjetas de Credito Historia
- Travel Mexicos Vacations
- Cursos de Belleza
- Donaciones de Carros
- Beneficios por Donar Autos
- Consejos de Prestamos para Comprar Casas
- Acerca de Prepagar Una Hipoteca ARM
Llame Gratis para Consulta Gratis
Abogados de Inmigración
1-800-PAPELES
Donaciones de Carros
Mujeres Cáncer de Mama
Telf: 1-866-DONACION
United Breast Cancer Foundation