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The Increase in Local Online Advertising Newspapers are Down
Posted by Ben Compaine
Newspapers continue to lose advertising market share to the Internet. That newspapers are losing share of local advertising is a reason for concern. According to the latest tally, newspapers accounted for 43.7% of the local online advertising pie of $8.5 billion for the first 10 months of 2007. This was down from a 44.1% share of a smaller total in 2004.
Ahorre December 27, 2007 05:15 PM | Homes | Mortgage | Real Estate | Spanish Lawyer Marketing Hispanic Market